Definition
Keyword density is an indicator of the number of times the selected keyword appears in the web page.
Keywords shouldn’t be over used, but should be just sufficient enough to appear at important places.
If you repeat your keywords with every other word on every line, then your site will probably be rejected as an artificial site or spam site.
Calculation
Keyword density is always expressed as a percentage of the total word content on a given web page.
Example
Suppose you have 100 words on your webpage and you use a certain keyword for five times in the content. The keyword density on that page is got by simply dividing the total number of keywords, by the total number of words that appear on your web page.
So here it is (5 divided by 100 = 0.05). Because keyword density is a percentage of the total word count on the page, multiply the above by 100, that is 0.05 x 100 = 5%
What is the right %
The accepted standard for a keyword density is between 3% and 5%, to get recognized by the search engines and you should never exceed it.
Remember, that this rule applies to every page on your site. It also applies not just to one keyword but also a set of keywords that relates to a different product or service. The keyword density should always be between 3% and 5%.
Simple steps to check the density
1) Copy and paste the content from an individual web page into a word-processing software program like Word or Word Perfect.
2) Go to the ‘Edit’ menu and click ‘Select All’. Now go to the ‘Tools’ menu and select ‘Word Count’. Write down the total number of words in the page.
3) Now select the ‘Find’ function on the ‘Edit’ menu. Go to the ‘Replace’ tab and type in the keyword you want to find. ‘Replace’ that word with the same word, so you don’t change the text.
4) When you complete the replace function, the system will provide a count of the words you replaced. That gives the number of times you have used the keyword in that page.
==> Using the total word count for the page and the total number of keywords you can now calculate the keyword density.
Is there any online Free tool for that same purpose?
To make you say Cheers! The answer is yes! I found this online tool: live keyword analysis tool
Further Recommended Reading:
1) What Is Search Engine Optimization - SEO
2) The Importance of Search Engines
3) Submitting Your Website to Search Engines
Very well done tips, just in time I was looking for online tools for additional SEO arsenal.
Thank you Wakish.
I’m glad my article has been helpful!
Cheers!
I liked this topic of keyword density, which is one of the important part of seo. As I am interested to gain knowledge about promoting websites through seo and increasing traffic, I am most of the time reading such articles, wherever available. But you have put your efforts well in writing so many articles in your website, which is really commendable and your site is rightly got ranked P4. I would suggest you to write more articles on such subject such as increasing income by using Google Adwords,
how to get Affiliate income, etc. These will be really beneficial for the viewers. Thanks.
HI Vinod.. thanks for taking time to read my articles and thanks for your nice comment!
Yeah, I will surely think about the advice you gave me, I will try to write about them soon..
Please do share my blog with your friends around the glode and help me get more readers..
Thanks alot!
Best Wishes,
- Wakish -
Excelent article..
Keep writing.
Regards
I’ve always used a density tool for this. To actually read a more in depth to figure this out was great.
I agree with rachel. Keep writing